Are you struggling with these problems?
- Worried about the inefficiencies in your ecommerce store, but don't know how to optimize it?
- Overwhelmed by the complexity of Google Advertising and struggle to find the right approach to maximize your ROI?
- Concerned about the effectiveness of your meta advertising efforts and whether they are truly driving meaningful results?
Many E-commerce business owners try to handle their marketing campaigns themselves, hire an in-house marketing team, or use generic marketing services. These strategies usually lead to poor results, are expensive and time-consuming, or use a one-size-fits-all approach, which is not effective for all businesses.
Do you want to finally solve these problems and reach your goal of $100K in MRR? We can show you everything that is really required.
100% visibility into your ecommerce store's performance and metrics within 30 days.
A 25% improvement in the effectiveness of your meta advertising efforts in the next quarter.
A 30% increase in your Google Advertising ROI within the next 3 months
A 3% conversion rate on the targeted product pages.
Dear founder,
At Head Start we believe that too often e-commerce brands end up with overly standardised marketing services that do not align with your business strategy and goals.
This rarely is profitable, and often hurts your brand more than it helps you. Moreover it almost never solves the real problem preventing you from scaling.
That’s why we created the Head Start performance campaign. It’s a systematic approach to identify the BIGGEST bottlenecks in your e-commerce funnel and scale up by solving them.
We provide you with a benchmarked roadmap to your goals, and help you to accurately track the improvements. Taking full accountability for our results each step of the way and making growth measurable, controllable and profitable.
Curious if the Head Start performance campaign can help you scale your business? I invite you to take a look at our cases.
If you think this is for you, you can schedule a free consult where we identify your bottlenecks and give you a plan to solve them. Only if this is helpful, and we both agree that we are a fit, we will talk business.
You can plan your consult - free of charge, and no strings attached - by clicking the button below.
Hope to see you soon
Alexander Rinne
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Get a free step-by-step plan to your goal.
You'll have 100% visibility into your ecommerce store's performance and metrics.
Find your five most 5 magnetic product ads with over 2% CTR, and a highly potent offer
Get 3 persuasive product pages with over 3% CVR.
A guaranteed path to 25% ecommerce revenue growth.
Goal: Achieve a media spend of $1M while maintaning specified profitability targets.
Context: With their flagship product, the PhotoStick Omni, ThePhotoStick was intensifying its media purchasing ventures, targeting expansion across North America.
Challenge: Despite rising revenue, funnel profitability became the constraining factor in augmenting the media budget.
Solution: A two-tiered approach was taken to address primary concerns at both the top and bottom of the funnel. For the top: we crafted a specialized landing page with Google Ads campaign that preemptively sold the product by highlighting its benefits and countering potential objections. At the bottom: we integrated a complementary email funnel, amplifying conversion-driven interactions by 200%.
Results: • Achieved a 30% increase in conversion rates.
• Met the objective of 1M in media expenditure by the year's end.
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Goal: Amplify search advertising while preserving profitability.
Context: Owing to imprecise tracking and intricate webshop infrastructure, previous media buying efforts on the search network had been unprofitable. The rollout of new campaigns was intended to facilitate growth while retaining a profitable trajectory.
Challenge: Imprecise tracking and an unconventional webshop design hindered the setup of traditional shopping funnels.
Solution: We amalgamated search and performance max campaigns centered on pivotal offers and memberships.
Results:
• Scaled the account to 30K within three months.
• Maintained a RoAS of 3.4 at scale.
Goal: Expand the Urban Sports Gamification app by capitalizing on their existing infrastructure.
Context: With a stellar product and strong ties to influential market players, CityLegends was poised for growth. Advancing to the next phase required an infrastructure to bolster their ongoing advertising campaigns.
Challenge: While social media platforms yielded good results, web traffic remained an elusive area, with advertising efforts yet to achieve scalability.
Solution: We implemented an SEO strategy tailored to specific locations and disciplines, drawing on their established authority. An omni-channel dashboard was set up to provide real-time data on content outreach, performance, and conversion across all platforms.
Results:
• Recognized potential access to over 3.5M in pertinent search traffic under the new framework.
• Unearthed overlooked conversion opportunities, leading to a 5-fold increase in website-to-app download conversions.
Goal: Implement a direct-to-consumer strategy to facilitate uninsured clientele with specialized legal services.
Context: In the insurance vertical, underwriting during crises—akin to insuring a blazing property—is often eschewed. ARAG identified an opportunity within this neglected market segment of clients requiring urgent legal counsel.
Challenge: Seamlessly integrate an offering for the uninsured demographic without eroding the perceived value and equity of ARAG's primary insurance products.
Solution: Leverage a platform-as-a-service model where uninsured clients can engage with certified paralegals via a real-time chat interface. For deeper engagements, ARAG offers a tiered legal assistance model at a preferential rate.
Key Insight: Post-service engagement metrics showed a heightened propensity for these clients to transition into ARAG's insurance ecosystem.
Results:
• Immediate results in the search funnel KPIs.
• 30K conversions registered within the initial monthly cycle.
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Goal: Strategize a SEA campaign targeting a RoAS benchmark of 3.
Context: Sequential monthly reports indicated diminishing profitability, despite budget escalations.
Challenge: The prevailing SEM account structure exhibited inefficiencies, thwarting granular optimization efforts.
Solution: Deployed an amalgamated campaign strategy across search, PLA, and max-performance channels, with a spotlight on
Results:
• RoAS back to 3 within first month
• Increased search profits by 50%
